Austin-based Spredfast, the social media marketing firm, keeps on making news. The company announced on Thursday plans to open its first European office in London. The company has customers in more than 20 different countries. It has 150 employees nationwide with 110 of those in Austin. It expects to hire 120 people this year. The […]
Social Media Tips and Tools for Startups
January 23, 2014 by Leave a Comment
By LAURA LOREK Founder of Silicon Hills News Geekdom, the collaborative co-working space in downtown San Antonio, kicked off a new speakers event Thursday called The Master’s Series. “Our goal is to pummel you with amazing information,” said Lorenzo Gomez, director of Geekdom. The first speaker, Christie St. Martin talked about social media tips and […]
Randi Zuckerberg Navigates the “dot complicated” World
December 14, 2013 by Leave a Comment
By LAURA LOREK Founder of Silicon Hills News Randi Zuckerberg navigated the early years of social media at Facebook and remembers a pivotal moment while working on the 2008 election. “We obviously were drinking the Kool-Aid of social media in Silicon Valley,” Zuckerberg said. But she was shocked at how the presidential campaigns weren’t using […]
Mass Relevance closes on $3.3 million in venture financing
May 16, 2012 by Leave a Comment
Mass Relevance announced Wednesday that it has closed a $3.3 million venture capital funding round. Austin Ventures led the series A round and other investors included Battery Ventures, Floodgate Fund, Allegro Venture Patners and Metamorphic Ventures. Mass Relevance plans to use the money to accelerate its growth. Sam Decker, the company’s founder and CEO, said […]
CrunchFund invests in Socialware
January 9, 2012 by Leave a Comment
CrunchFund announced its investment in Austin-based Socialware in an extension to a $7 million venture capital round. Michael Arrington, founder of TechCrunch, created CrunchFund along with Patrick Gallagher and MG Siegler, to invest in early stage startups. Socialware, which was founded in 2008 and has raised $14 million, is a mature company with 50 employees […]
Mass Relevance plans to triple in growth in 2012
December 30, 2011 by 2 Comments
In the old days, people yelled at their TVs. In the digital age, people can tweet their opinion to a television show. And the show just might tweet back with a special offer or advertisement. That’s the sweet spot of an Austin-based startup called Mass Relevance. “It’s a growing trend to integrate social conversations into […]
Hurricane Party reinvents itself as Foreca.st
November 16, 2011 by Leave a Comment
Eric Katerman, one of the founders of Austin-based Hurricane Party, spoke at Austin Startup Week at the Tiniest Bar in Texas. He said the team at Hurricane Party spent a year building a product that no one really wanted. They’ve since created Foreca.st, which is in Beta testing. Hurricane Party was party of The Capital […]
Austin-based Mass Relevance partners with Twitter
November 10, 2011 by Leave a Comment
Twitter wants to harness the power of TV to encourage people to log on to the micro-blogging site. To that end, it struck up a partnership with Austin-based Mass Relevance today. Mass Relevance created a content curation system for an estimated 250 million tweets each day. For example, NBC’s The Voice used Mass Relevance’s platform […]
