Scott Willis, founder of Tequila 512, photo by Matt Lankes

Scott Willis is a pioneer in the Austin tequila industry.

He is the president and founder of Tequila 512, Austin’s first tequila brand.

And in this podcast, Willis talks about his entrepreneurial journey, which wasn’t an easy one from quitting his day job and going all in on his tequila venture. He created an award-winning tequila that costs less than $30 a bottle.

But before that, he had to travel to Mexico and learn everything about the tequila industry. In Jalisco, Willis found Luis Trejo, master distiller at La Cofradia. That is still his distillery today.

In 2015, Tequila 512 won Double Gold and Best in Show at the San Francisco World Spirits Competition.