imagesIconixx, compensation management software maker, announced this week it has raised $10 million to fuel its growth and expansion.

The Austin-based company, founded in 2010, has raised $19 million to date in three rounds from four investors, according to its CrunchBase profile.

Harbert Venture Partners and S3 Ventures led the latest round with participation from existing investor Ballast Point Ventures.

Iconixx plans to use the recent investment to hire more sales staff and expands its product line.

Iconixx sells a suite of products to automate sales, incentive, bonus and merit processes for employees.

“Iconixx’s evolution has been spurred on by a strong sales pipeline and an even greater customer success track record. We have established booking records for six consecutive quarters, and we expect to see that growth accelerate,” Derrik Deyhimi, the company’s founder and CEO, said in a news statement.